Floral species originating in many parts of the world bloom in Madeira, as the island meets specific climatic conditions that allow species from both tropical and cold regions to flourish.
The Flower Festival is also a cultural event. Tradition is particularly associated with the event, whether through the performances of folk groups, or through the construction of the beautiful floral carpets. At the same time, homage is paid to flowers at the magnificent Flower Exhibition and the city is animated with music concerts and variety shows.
The flower market contributes to raise public awareness to the countless ornamental and floral species on the island. Visitors and locals can buy them in a picturesque setting.
Flower Exhibition and Workshops
The Flower Exhibition is held in the centre of Funchal, at Praça do Povo. This exhibition is an extension of the exhibit held at the former Ateneu Comercial of Funchal. This unique flower display shows the finest flowers grown with much care and devotion, all around Madeira. The flowers in display are judged under various categories and the best are awarded prizes by a panel of experts.
In addition the Praça do Povo will also be the centre stage of several workshops and crafts exhibits.
Flower Carpets and Decorations
Madeira Auto Parade
The “Madeira Auto Parade" is an exclusive event that integrates for the first time the Flower Festival festivities. Organized by the Association "The Classic Motor Exhibition" - ACME and the Clube Carocha da Madeira, this enterprise intends to join both the glamour of classic vehicles and motorcycles, alongside with the flowers of Madeira, incorporating one of the largest exhibitions, and national restoration and elegance contests, an opportunity to admire some of the best vehicles and auto parts, which will be on display at Avenida Francisco Sá Carneiro.
The vehicles registered in this parade, will circulate in pairs, an exhibition that will promote moments of pure entertainment, colour and beauty promoted by various musical bands and extras, dressed in costumes inspired by the flowers of Madeira.